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Privacy Policy

Last updated: September 4, 2026

This Privacy Policy explains how Incisive Dental Purchasing, LLC ("Incisive," "we," "us," or "our") collects, uses, shares, and protects information when you visit joinincisive.com, request a demo, or use the Incisive customer portal (collectively, the "Service"). It also explains your choices, including around SMS text messaging.

1. Who we are

Data controller: Incisive Dental Purchasing, LLC
Address: 1 New Hampshire Avenue, Suite 125, Portsmouth, NH 03801
Contact: (617) 245-7220 or info@joinincisive.com

2. Information we collect

  • Information you give us directly: name, email address, phone number, practice name and details, and any other information you submit through contact forms, demo requests, or portal registration.
  • Information collected automatically: IP address, browser and device type, pages visited, session activity, and similar usage data, collected through our analytics and security tools.
  • Information from third parties: data received from our CRM and integration partners (including Salesforce), where you or your organization have provided it to us through those channels.

Unless we say otherwise, providing this information is voluntary, but some data is required for us to provide the Service (for example, we can't set up portal access without an email address).

3. How we use your information

We use your information to:

  • respond to inquiries and schedule demos;
  • create and support your portal account, including case status, hold-reason alerts, and billing communications;
  • improve and secure the Service;
  • send you service and account communications (including by SMS, where you've opted in — see Section 4);
  • send marketing communications where permitted or where you've consented; and
  • comply with our legal obligations.

We do not use your information for purposes that are incompatible with those listed here without asking for your consent first.

4. SMS / text messaging communications

If you opt in, Incisive may send you SMS text messages related to your account — including case status and hold-reason alerts, portal access reminders, and billing notifications.

  • Consent is separate. SMS consent is collected through its own opt-in, distinct from email marketing consent, and is never a condition of purchasing any product or service.
  • Message frequency varies.
  • Cost: message and data rates may apply.
  • Opt-out: reply STOP at any time to stop receiving messages; reply HELP for assistance, or contact us at (617) 245-7220 or info@joinincisive.com.
  • Data handling: text messaging originator opt-in data and consent will not be shared with any third parties, excluding the aggregators and messaging providers who deliver the service on our behalf.

Full program terms, including carrier disclaimers and how to resubscribe, are posted on our Terms & Conditions page.

5. How we share information

We do not sell your personal information, and we do not share it for cross-context behavioral advertising as defined under applicable state privacy laws.

We share information only with service providers who help us operate the Service, under contracts that limit their use of your data to the purposes we specify, and — where legally required — with regulators, courts, or in connection with a business transfer (such as a merger or acquisition).

ProviderPurposeLocation
HubSpot, Inc.CRM, email, SMS-adjacent workflows, analyticsUnited States
Salesforce, Inc.Customer relationship managementUnited States
Meta Platforms, Inc.Advertising and conversion analyticsUnited States
Google Ireland LimitedAnalytics, advertising, fonts, tag managementIreland
Cloudflare, Inc.Security, bot protection, traffic optimizationUnited States
Amazon Web Services, Inc.Hosting infrastructureUnited States
Calendly, LLCSchedulingUnited States

6. Data retention

We retain personal information for as long as needed to respond to your inquiry, manage your account, and meet our legal and business obligations, after which it is deleted or de-identified.

7. Your privacy rights

If you are in the European Union or UK, we process your data under the GDPR on the basis of your consent, our contract with you, our legitimate interests, or a legal obligation, and you have the right to access, correct, delete, restrict, or port your data; withdraw consent; object to processing (including for direct marketing, at any time and free of charge); and lodge a complaint with your data protection authority.

If you are a resident of a U.S. state with a comprehensive privacy law (including California, Virginia, Colorado, Connecticut, Utah, Texas, Oregon, Nevada, and others), you generally have the right to know what personal information we collect, correct inaccurate information, delete your information, obtain a portable copy, opt out of the sale or sharing of your information and of targeted advertising, and not be discriminated against for exercising these rights. We honor opt-out requests made through recognized opt-out preference signals, such as the Global Privacy Control.

To exercise any of these rights, contact us at (617) 245-7220 or info@joinincisive.com. We may need to verify your identity before responding, and we will respond within the time required by applicable law.

8. International data transfers

Some of our service providers process data outside your country of residence, including in the United States and Ireland. Where required, we rely on appropriate safeguards for these transfers.

9. Data security

We use reasonable administrative, technical, and organizational measures designed to protect your information against unauthorized access, disclosure, alteration, or destruction. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

10. Children's privacy

The Service is not directed to, and we do not knowingly collect personal information from, anyone under 18 years of age. If you believe a minor has provided us with personal information, please contact us and we will take steps to delete it.

11. Changes to this policy

We may update this Privacy Policy from time to time. We'll post the revised version here with an updated "Last Updated" date, and where changes are material, we'll take reasonable steps to notify you.

12. Contact us

Questions about this Privacy Policy or your data can be directed to (617) 245-7220 or info@joinincisive.com, or Incisive Dental Purchasing, LLC, 1 New Hampshire Avenue, Suite 125, Portsmouth, NH 03801.